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| Grand Opening of ¡°Hong Kong Hall¡± |
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Grand Opening of ¡°Hong Kong Brand Hall¡± in Beijing Jimei Furnishings Mall
A ceremony was held on 8 August in celebration of the grand opening of Beijing¡¯s very first ¡°Hong Kong Lifestyle Hall¡± in Jimei Dahongmen Mall. More than 150 representatives of China National Furniture Association, Hong Kong Trade Development Council, Beijing Furniture Association and Famous Furniture Association and 30 other organizations, as well as Ms Carina Lau, the advertisement endorser for Hong Kong Royal Furniture were invited to witness this special moment. The hall is jointly established by IFHK and Beijing Jimei Furnishings.
Chairman Zhang Cheng-feng represented IFHK to gave a speech
Housing a range of famous brands in Hong Kong such as SONET, I&D, CHEERS, AIM, ROYAL, GOLDRICH, ZUOYOU, RED APPLE, CAPTAIN, KBH, HOUSEN and NOVA, the hall is the first gathering place of Hong Kong¡¯s furniture brands in Beijing which aims to introduce a new home lifestyle concept to everyone in Beijing.
The sales operation of Jimei¡¯s Hong Kong Lifestyle Hall is under the responsibility of IFHK. By applying the service system in Hong Kong to the operation, consumer will be better protected. In case of any service confronts, cases can be handled by Jimei¡¯s well-developed system of quality assurance, or factories supervised by IFHK.
Director of China National Furniture Association Jia Qing-wen gave a remark
Zhang Cheng-feng, Chairman of the International Furniture and Decoration (Hong Kong) Association, said ¡°the establishment of Hong Kong Hall will enable consumers to have a better understanding towards the brands, products, quality of Hong Kong¡¯s furniture brands, as well as the history behind. We set our first Hong Kong Lifestyle Hall in Beijing. In the near future, the Hong Kong Hall can be found in all major cities in the country.¡±
Chen Min, the Honourable Chairman of IFHK, gave a speech in the ceremony
Ms Carina Lau, Advertisement endorser for Hong Kong Royal Furniture attended the ceremony
facilitating easier entry of the Hong Kong brands to the mall. Hong Kong¡¯s furniture brands are symbols of high quality. And by gathering the brands in the mall, Jimei Furnishings has raised their overall image.
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